1. Introduction
Fresh Fruits Vegetables (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website freshfruitsvegetables.net or use our services.
This policy complies with the New York SHIELD Act (Stop Hacks and Improve Electronic Data Security Act) and other applicable privacy laws.
2. Information We Collect
2.1 Personal Information You Provide
- Account Information: Name, email address, phone number, password
- Delivery Information: Shipping address, delivery instructions
- Payment Information: Credit card number, billing address (processed securely through our payment processor)
- Communication Data: Messages you send us, customer service inquiries
2.2 Information Collected Automatically
- Device Information: IP address, browser type, operating system
- Usage Data: Pages visited, time spent on pages, click patterns
- Location Data: General location based on IP address
- Cookies: See Section 7 for our Cookie Policy
3. How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders
- Communicate with you about orders, products, and services
- Provide customer support
- Send promotional communications (with your consent)
- Improve our website and services
- Prevent fraud and ensure security
- Comply with legal obligations
4. Information Sharing and Disclosure
We may share your information with:
- Service Providers: Payment processors, delivery partners, email service providers who assist in our operations
- Legal Requirements: When required by law, court order, or government request
- Business Transfers: In connection with a merger, acquisition, or sale of assets
- With Your Consent: For any other purpose with your explicit consent
We do NOT sell your personal information to third parties.
5. Data Security
We implement appropriate technical and organizational security measures to protect your personal data, including:
- SSL/TLS encryption for data transmission
- Secure payment processing through PCI-DSS compliant providers
- Regular security assessments and updates
- Access controls limiting employee access to personal data
- Secure data storage with encryption at rest
In compliance with the NY SHIELD Act, we maintain reasonable safeguards to protect your private information.
6. Data Retention
We retain your personal information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
Order history is retained for 7 years for tax and legal purposes. You may request deletion of your account data at any time.
7. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Keep you logged in
- Remember your preferences and cart items
- Analyze website traffic and usage
- Deliver relevant advertising
You can control cookies through your browser settings. Disabling cookies may affect website functionality.
8. Your Rights
You have the right to:
- Access: Request a copy of your personal data
- Correction: Update or correct inaccurate data
- Deletion: Request deletion of your personal data
- Opt-Out: Unsubscribe from marketing communications
- Data Portability: Receive your data in a portable format
To exercise these rights, contact us at privacy@freshfruitsvegetables.net
9. Children’s Privacy
Our Service is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the “Last Updated” date. We encourage you to review this policy periodically.
12. Contact Us
For questions or concerns about this Privacy Policy or our data practices, please contact us:
Fresh Fruits Vegetables
Privacy Officer
5216 8th ave
Brooklyn, NY 11220
Email: privacy@freshfruitsvegetables.net
Phone: +1 (929) 798-6656
Hours: Monday – Saturday, 8AM – 9PM EST
Last Updated: January 2026